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As the curator of Radio Free Monday, I see a lot of fundraising pitches every week, and as someone who also works in fundraising, I see a lot of information about giving cross my desk each day.
Sometimes I see a pitch on YouCaring or GoFundMe or other fundraising sites, or even just in a tumblr post, and I wince, because I know that the pitch isn't as effective as it could be, but also that now is not the time to give the person a lesson in fundraising technique.
Some of the problem is that we are a community of storytellers, and some of it is that when you're trying to raise money after a disaster in your life, you're just not feeling super coherent. A lot of it, I think, is inexperience. Not just inexperience in raising funds, but inexperience in the kind of thing I deal with every Sunday night when I assemble Radio Free Monday: reading a ton of fundraising efforts and trying to discern the goal and needs of each.
Because of all this, I wanted to bang together a guide to asking for money for people who don't usually ask for money. This isn't meant to be any kind of professional essay on the art of fundraising and it's not really meant for organizations, but I hope that it may be helpful to individuals and small orgs who have an immediate need and maybe need a voice of reason and order in a life that has suddenly become unreasonable and chaotic.
So here we go.
( A Primer For Fundraising When You Don't Know How To Raise Funds )
This post is mirrored on Tumblr here.
Sometimes I see a pitch on YouCaring or GoFundMe or other fundraising sites, or even just in a tumblr post, and I wince, because I know that the pitch isn't as effective as it could be, but also that now is not the time to give the person a lesson in fundraising technique.
Some of the problem is that we are a community of storytellers, and some of it is that when you're trying to raise money after a disaster in your life, you're just not feeling super coherent. A lot of it, I think, is inexperience. Not just inexperience in raising funds, but inexperience in the kind of thing I deal with every Sunday night when I assemble Radio Free Monday: reading a ton of fundraising efforts and trying to discern the goal and needs of each.
Because of all this, I wanted to bang together a guide to asking for money for people who don't usually ask for money. This isn't meant to be any kind of professional essay on the art of fundraising and it's not really meant for organizations, but I hope that it may be helpful to individuals and small orgs who have an immediate need and maybe need a voice of reason and order in a life that has suddenly become unreasonable and chaotic.
So here we go.
( A Primer For Fundraising When You Don't Know How To Raise Funds )
This post is mirrored on Tumblr here.
